Video conference equipment brings the future of sophisticated communications to the office of today. With this technology, a company can stay connected with employees who work in remote locations. Telecommuting is here to stay and will only become more of an option for folks who want a balance between work and lifestyle. Video collaboration enables workers to attend meetings and take part in discussions and planning groups, from the road or from home. With the advent of the internet, business has gone global. Traveling to meetings is cost-prohibitive and time-consuming. Video conferencing allows instant communications with offices across the country, or on another continent. The use of high-tech video conference equipment has proven to increase productivity across the board. Employees can attend meetings without leaving their offices, freeing them to focus on the discussion at hand. Suppliers can communicate with manufacturers about products with instant results. Customer service reps that use video can develop a much deeper rapport with clientele, providing a vastly superior experience to standard phone or email communication, kindling loyalty, and greater customer satisfaction. Video conferencing technology is advancing quickly. What was once considered a futuristic method of communication can transform the way a business operates today.